Pinterest has huge potential to help us creative entrepreneurs reach more people. In this episode of The Hygge Hour Podcast I’m sharing exactly how you can use Pinterest for your business!
As a Pinterest marketer and Squarespace web designer, setting up Pinterest accounts to work properly with Squarespace is one of my top priorities. Luckily for all of us, the Pinterest Squarespace integration makes this a super easy process. In this blog post, I’ll walk you through the step by step process for claiming your website with Pinterest and setting up rich pins when using a Squarespace website.
Last week I was talking to a business friend of mine and she was wondering how I have so much content to constantly share to Pinterest from my blog. A valid question, and something I’m actually asked quite frequently. While a lot of entrepreneurs are jumping on the Pinterest bandwagon and understanding the value that Pinterest can provide in their business, there is still a lot of confusion about how to actually execute said strategy. If you know anything about me, you know I’m all about working smarter not harder. What I’m about to share will not only save you time in your Pinterest marketing but also help you see greater results.
So many business owners think that they can head into Pinterest and start pinning away. While this is certainly true, the results are dependent on the strategy and prep work that is done to optimize the Pinterest account for success. If you’re ready to start taking Pinterest seriously, these five steps will help you get your Pinterest account optimized for Pinterest marketing strategy.
Even though Pinterest is an excellent source for traffic to your site, we cannot forget that these leads are usually cold leads. This means that it is our job as the business owner to establish and nurture that relationship once they step into our world. So how do we do that? In this post I will explain how you can use Pinterest as a tool to turn cold leads into paying clients through Pinterest strategy and list building!
I was talking to one of my friends the other day about using Pinterest for wedding photography, and she kind of brushed off the whole idea. Instagram is where it’s at for photographers; it’s a visual social media platform, easy to engage with potential brides and location specific searches are a breeze. Sure, I’m not going to disagree, because I don’t. Instagram is a huge asset for photographers, and there’s no denying that. But is Instagram and Pinterest mutually exclusive? No. Having one doesn’t mean you can’t have the other, it just means you can increase your reach and approach things with a different strategy.
We love a good secret, and even though this one may not be a secret per se, it is definitely part of the key to effectively using Pinterest for your business. Over the past couple of months, we’ve successfully grown our Pinterest account from 0 to close to one million monthly views. Yes! That is absolutely insane, but more than that, we are seeing positive growth in traffic from Pinterest. Slowly but surely, it is trickling in while we sleep! So what’s this secret that we’re speaking of, you may ask?
Oh, Pinterest. Everyone’s favorite one-stop-shop for everything from recipes to house renovations to the endless DIY projects that never get completed. But from a business perspective, are you taking advantage of this free resource to drive traffic to your site?
I'm ready to help you take your brand and website from that constant construction zone, to a polished online home for your business. Join me as I share my best tips and tricks for creative entrepreneurs!