What would it feel like if you could confidently raise your rates, work with dream clients, and be more present for the things in life that matters most? 

I don’t believe business should be a this or that situation. I truly think you can have your cake and eat it too. You just have to know what you want and what sacrifices you're willing to make.

Who said your business can't be both profitable and enjoyable at the same time?

honesty hour:

Helping you find more hygge and less hustle in your creative business, without sacrificing profit or impact along the way.

as seen in:

Add more hygge and less hustle to your life.

Build a business that supports your life.

Finally charge whatever you want.

Create systems that give you time back.

Start paying yourself consistently.

Feel more confident in your creative process.

Turn down projects that don't fill your cup.

Book out your creative business

Imagine if you could...

  • Pricing Strategy
  • Design Processes
  • The Zero Revision Design Method
  • Client Experience
  • Building an intentional work schedule you love
  • Growing your confidence as a creative
  • Portfolio Critique 
  • Messaging
  • Profit First implementation
  • Current roadblocks you're facing

Some of the things we can chat about include:

Running your own business can feel lonely and confusing at times — like staring at a label from inside the bottle. Sometimes, an outside perspective is just what you need to gain clarity and confidence to move forward. The Hygge Power Hour is exactly that.

The Hygge Power Hour

book your power hour →




1 hr session

3 x 1 hr session bundle

A blissful life of more hygge is within reach. 

I’m Ida! 

Norwegian turned Southerner (y’all and all included) helping you mix the best of Scandinavian hygge with American Entrepreneurship. 

I don’t believe we’re just here to work, but I do actually think that work can be a beautiful thing if it is set up to serve your life and ambitions.

After booking out my design calendar months in advance, learning to say no to projects that don't serve me, and several #pinchme moments along the way, I realized something...

The reason I've become a successful designer isn't as much about my ability to design — but rather due to my ability to see my clients for who they are and help them bring out the best in themselves. 

And now, I'm ready to do that for you and your creative business too.

and i'm here to guide you through it.

Entrepreneurship can be lonely at times. With so many decisions to make, bills to pay, and dreams to chase it can feel a little daunting. Hiring a business mentor was the number one thing that changed everything for me in my own business. It gave me the clarity and confidence I needed to scale quicker and easier than before.

And after building a booked out design business, I realized the most important thing:

Because you weren't meant to do this business thing all alone.

If I can do it, so can you. 

- maya

I've hit big numbers that I've dreamed about for a long time, but wasn't sure how to achieve. Ida helped make this possible by teaching me to be more intentional about planning my booking calendar and to raise my prices strategically. Because of Ida, I've given myself permission to build a business that supports my life, rather than feeling like I always have to schedule life around work. After every session with Ida, I feel excited about what's possible for my business and have clarity on the path I need to take to meet my goals. I don't think it's a coincidence that within a month of each meeting with her, I end up hitting a milestone in my business (increased revenue, booking a dream client, etc.)

"Since working with Ida, my annual revenue is 2.5x what it was the previous year!"

- amanda

Hiring Ida was one of the best investments I had made in my business! Whether you are feeling overwhelmed in your business or not sure what the next steps are for you Ida will be the guide and mentor you are looking for. She was able to navigate me through my issues surrounding my fear-based response but she also helped me with strategic steps in my client process that were becoming an issue for me booking client s! After working with her I felt my fear diminish and was replaced with motivation and excitement. Her action plan for helping my client process helped me become completely booked out!

"A couple of weeks after applying the action plan, I had booked 3 clients in less than 2 days!"

let's build success on your own terms.

Inquire today →

Are you ready to build a life and business you love?

Whatever your goals and aspirations are for your business, I believe you can reach them. 



© HYGGE DESIGN CO., L.L.C., 2019-2022