I’m Ida! Brand strategist, web designer, and coffee lover. I create brands and websites for creative entrepreneurs that feel like home. Learn how we can capture your passion and talent and create a captivating brand and website:


The best way to raise your rates as a creative entrepreneur, without running into imposter syndrome along the way. Confidently scale your business to charge premium rates for your service.

Business Tips, Pricing

The best way to raise your rates (without imposter syndrome creeping in)

Creating a custom Showit website and custom brand for North Carolina wedding photographer Hope Ann Photos was such a great experience. With a focus on modern boho and a friendly approach, this Showit website is sure to help her grow her business!

Branding, project, Showit

Custom Showit website and brand for NC wedding photographer Hope Ann Photos

Showit vs Squarespace — which platform is really the best to build your wedding photographer website? Earlier this year, I finally decided to make the switch from Squarespace to Showit.


Showit vs Squarespace 7.1 — Wedding Photographer Website Recommendations

Creating this custom Showit website and branding for Raleigh wedding photographer Tierney Riggs Photography was such an incredible experience.

Branding, project

Custom Showit website and brand for Tierney Riggs Photography

As creative entrepreneurs, our personal brand is heavily tied to our businesses, and our ability to build that know, like, and trust factor can make or break our sales in a saturated industry. Copywriting tips for creative entrepreneurs might look different from other industries, as we try to sell not just our service, but the experience […]

Business Tips

5 Quick Copywriting Tips to Connect Your Brand with Your Ideal Clients

Creating a custom brand for British Wedding Photographer Nicola Auckland Photography was an absolute dream.  From our first Zoom conversation, I could tell this was going to be a special project. Nicola was ready to step outside her comfort zone, take her visual brand from a watermark to a fully developed strategic brand, and also […]

Branding, project, Testimonials

Custom Brand Design for Photographer Nicola Auckland Photography

After a conversation with a client of mine, I realized that as a designer, I’m always thinking of fun and unique ways to use brand assets to elevate brands. In this series, I’ll be sharing some ways you can use your brand elements to take your brand to the next level.

Branding, Business Tips

5 Ways to Use Your Brand Patterns

Creating a custom brand for Raleigh wedding photographer Simone McAdams was a real dream come true.

Branding, project, Testimonials

Simone McAdams Photography Custom Brand Design

Karina’s vision for her brand and website was so incredibly clear, it was a true joy to spend two weeks making this come to life. As a Showit website designer, it is always a true joy when my clients give me full creative freedom!

Branding, project

Karina Danielle Photography custom brand and Showit website design

How many times have you thought to yourself that these brand colors you’ve got going on might not fit your brand? And let’s not talk about all the times you’ve tweaked your color palette. I remember working on a smaller design project for Madalyn Yates Photography. She simply needed some opt-in freebies designed. I knew […]

Branding, Uncategorized

The Easy Way to Create a Color Palette for your brand


I'm ready to help you take your brand and website from that constant construction zone, to a polished online home for your business. Join me as I share my best tips and tricks for creative entrepreneurs!

I'm Ida!

Web designer, brand designer, & coffee lover.