How many times have you thought to yourself that these brand colors you’ve got going on might not fit your brand? And let’s not talk about all the times you’ve tweaked your color palette. I remember working on a smaller design project for Madalyn Yates Photography. She simply needed some opt-in freebies designed. I knew […]
Whether you’re not quite ready to hire a designer just yet, or you just need some action steps you can take during this season of your business to build a more “on brand” business, you’re in the right place.
Back in August of 2019 I decided to switch from MailerLite to Flodesk to see what all the hype was about. I was fairly familiar with email marketing, and the beautifully, sleek interface of Flodesk definitely drew me in.
My sweet client, Taylor, reached out to me the other day wanting to know how difficult it would be for her to create more photoshop templates like the ones I provided her during her rebrand. I’m a huge fan of using smart objects in Photoshop to create templates that can be used over and over to quickly (and easily) create collages for Instagram stories or other social media platforms.
As a Squarespace web designer working with other creative entrepreneurs, I’ve come to realize the importance of brand photography. A beautiful website with iPhone photos and selfies will not look as great and professional as a beautiful website with professional brand photos. I have also found that having a great library of photos helps me post more consistently on social media!
I was thrilled to be able to work with Taylor on this brand strategy and website project. It is so evident that she has spent a lot of time and effort growing her photography brand and business, and it was time for her visual identity (logo, colors, and website) to match up!
I had every single intention of writing a 2019 business review blog post – you know the ones that come out at the end of December reflecting back on the year that has passed. But that didn’t happen. Instead I traveled to Norway to visit my precious family, and I’d say it was the best decision I could have made.
For a couple of months, I’ve had this strong urge (like a tug on my heart) to rebrand my business. I’m a firm believer that rebranding shouldn’t be done “just because,” but after evaluating where I was, where I wanted to be, and most of all who I wanted to be serving, I realized it was time for some realignment.
I'm ready to help you take your brand and website from that constant construction zone, to a polished online home for your business. Join me as I share my best tips and tricks for creative entrepreneurs!